I have some interesting strategies in development that will help my clients capitalize on this emerging trend. Borrell Associates released market projections,reported here via Yahoo! Finance.
"But as the popularity of online video grows, so will the applications, the "avails" and the money. In five years, local online video advertising will surpass $5 billion, representing more than one-third of all local online advertising.
Where will most of that money go? Not to the purveyors of traditional "word from our sponsor" commercials, but to those who can offer long-form video information that their Web site visitors actually choose to see."
Or short-form video on the landing pages from a PPC or banner ad!
Full report available.