Greg Sterling posts documentation on the importance of reviews at Screenwerks.
It's an education process getting small business to catch on to the importance of reviews.
Send us a note, give us a call, we have solutions.
Greg Sterling blogs reputation monitoring as it applies to online reviews and ratings. Online ratings will play a huge part in determining how a business is valued by consumers and local search engines in the future. I would like to see an online ratings algorithm that measures positive, negative or neutral reviews strictly.
On my Marketing For Restaurants blog I have a list of review sites linked on the sidebar.
